Category Archives: Material Culture

Sustainability in Sneaker Culture

Sneaker Envy

Look down at what’s on your feet right now. Chances are if you’re wearing shoes they’re either comfortable, or hawt!  If you’re like us and have just begun to come down from the recent global eye-candy fest otherwise known as fashion week this one’s for you. On the runway we saw how shoes can compliment, tie together and in some cases outshine an outfit. That said, not much has been written in the world of sustainable fashion about sneaker culture. However,  HVC believes that sneaker collectors have great potential to lead consumer-driven demand for ethical and environmentally responsible footwear production. Continue reading

Small Business Saturday and the Sustainable Consumer

General Store 1936, via Flickr.com

Where were you yesterday morning at 4am? Were you camped out and freezing in front of the doors of a big box retailer with 2,000 of your closest friends? Did you leave your Thanksgiving celebration early to make sure that you got the door-busting deals on America’s busiest shopping day of the year? Or were you sleeping soundly because you knew that you’d be visiting local businesses for Small Business Saturday?

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EcoFashionista and Proud

Do you get slack from your friends about your passion for green fashion? Are you burned out from the momentary let downs of looking for the perfect EcoFashion garment or accessory and not finding what you need? Have you lost your drive to seek out, defend and WEAR EcoFashion? Then this list is for you, the proud, the growing, the future of Haute Verte Couture. Below you’ll find 10 Reasons Why It’s Delightful to Be an EcoFashionista. This list is meant for everyone, from the devoted EcoDiva to the professional with no time to think about clothing. As always, we want to hear from you, so please feel free to add your 10 Favorite reasons that spark your passion for green fashion! Continue reading

FIT and Eco Fashion

From May 26- November 13, 2010 at The Museum at FIT in Manhattan

Eco Fashion is a hot topic in the world of art and style right now and the exhibit, Eco Fashion, Going Green’s appearance has only affirmed Eco Fashion’s importance in New York City.  The Museum at the Fashion Institute of Technology (FIT), founded in 1944 as a part of the  New York State University system, opened a show last week entitled Eco Fashion Going Green at their Textile History Gallery at Seventh Avenue at 27th Street in NYC. This show, organized by Jennifer Farley and Colleen Hill is a BIG nod to Eco Fashionistas, Sustainable Designers and Stylists around the world, since its home at FIT broadcasts that Eco Fashion is here to stay. For those of you HVC readers who won’t be able to hit up this exhibit, here’s a brief synopsis to wet your palette. Take a look and then go out there and inspire your local textile, fashion or fine art institution to develop a show based on Eco Fashion. You never know what you can create !

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New iPhone and Eco Fashion

Suggested new iPhone 4 (Via pradeep3100.wordpress.com/)

Today is a historic day for all of us out there who have a little bit of an unhealthy addition to everything Apple. Steve Jobs addressed the Worldwide Developers Conference just moments ago, and introduced the new iPhone 4. With the advancements in this version of Apple’s revolutionary smart phone the technology world is buzzing. But the question we here at HVC are asking is what effect does the new iPhone have on Eco Fashion? Continue reading